Livro The Northbound Train: Finding the Purpose, Setting the Direction

Brochura - Bom estado: sem marcações e sublinhados - Bordas, primeiras e últimas folhas com pigmentos amarelos - Nome do antigo dono na capa - 15x23 cm - 213 páginas - E1/P4 - Fds.

Ótimo, como novo, cortes claros, páginas limpas, 24x16cm, sem grifos, sem avarias, brochura, 212p. "This is a powerful book about strategic vision: what it is, why its critically important, how to create it, and how to implement it. Using the metaphor of a train to focus the attention of business leaders on knowing where they and their organizations are going, Karl Albrecht brings together the best of strategic thinking models and methods. A Fortune Book Club selection, and chosen by the American Management Association for worldwide distribution to its more than 60, 000 members, this book is the bible for strategic customer focus. Karl Albrechts seven-step model of strategy formulation has become the method of choice for many executives who want to shape the future of their enterprises."

"Shaping the Destiny of Your Organization": This is a powerful book about strategic vision: what it is, why its critically important, how to create it, and how to implement it. Using the metaphor of a train to focus the attention of business leaders on knowing where they and their organizations are going, Karl Albrecht brings together the best of strategic thinking models and methods. - capa dura com sobrecapa - 214 páginas - 16 x 23 cm - livro como novo, aparentemente nunca manuseado - GL9